SmartStart Entrepreneurship Program

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Last date to apply: Apr, 19, 2019

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Program Objective

  • Identify startup investment needs

  • Realize the opportunity of entrepreneurship

  • The faculty is an entrepreneur who handholds participants to start a business

  • Test the idea with real customers

  • Prepare a robust pitch document for investors

Overview & Key Benefits

What are the Benefits of SmartStart:

The program has great value for Entrepreneurs:

  • With a startup,
  • With an idea of what they want to start, and 
  • Who wants to start a business and is yet to discover an idea.

This program enables participants to -

  • Test practicality and feasibility of a business idea

  • Establish business metrics with customers

  • Identify resources and money required

  • Use the test with customers as a basis of convincing investors for raising capital

  • Get guidance/coaching from experienced faculty who is an entrepreneur to help you implement your business

Want to discuss take-aways?

The SmartStart Entrepreneurship Program is designed to help entrepreneurs to start and test their businesses in 16-weeks while working full time.

Start your entrepreneurship journey with confidence, with SmartStart. The curriculum has the following four stages.

  1. Ideation

  • Researching and defining opportunity

  • Selection of target markets

  1. Building of customer persona/profile

  • Identifying customer choice behavior

  • Market plan and industry profile

  1. Planning the product

  • Defining the value proposition

  • Go-to-market strategy

  1. Building the organization

  • Startup costs

  • Establishing the business model

  • Dr. Manoj Nakra

    Manoj has over forty years of work experience, has headed organizations for the last twenty years, with expertise in manufacturing, retail and distribution, and entrepreneurship. He was until recently Chief Strategy Officer for Apparel Group, ...

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The program belief is that Graduation of Entrepreneurship is Starting a Business. A Certificate of Program Completion will be issued by SmartGlobal Certificate of Completion. 


Understand program from the faculty Mr. Manoj Nakra

Fill the details Contact Us to schedule your call today

Last Date To Apply:

Apr 19, 2019


Program Duration:

16-week program. 3 hrs sessions each week on Saturdays. 7-8 hours time commitment each week for field work course days

Program Period:

From May 18, 2019 to Sep 21, 2019

Program Days:


Session Timings:

2:00 pm to 5:00 pm


Pullman Hotel, Deira City Center, Dubai